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How to Start a Coffee Business

Writer's picture: A.Erhan DizbayA.Erhan Dizbay

Updated: Jan 7, 2022

4 M's + 1 A Rules


1. Miscela - The blend

The use of a good coffee is the essential starting point for preparing a perfect espresso.




2. Macinadosatore - The grinder-doser

The grinder-doser is an essential operational tool that grinds the coffee beans into powder and delivers the correct dose for extraction of the espresso.


3. Macchina - The espresso machine

The Espresso machine is the other key operational tool allowing us to make Espresso, the drink that the whole world envies us.



4. Mano - The Hand (Barista)

Despite the fact that nowadays highly sophisticated equipment is available, the barman's expertise and manual skill are still key components in making a perfect Italian espresso or cappuccino. Only with training, experience and passion the bartender is able to adjust and manage the equipment at its best, and to carry out proper maintenance in order to achieve perfection in a cup and to offer his customers a professional service.



5. Acqua - The Water

% 89 -% 98.7 of the coffee beverage is water. And the water can transform the character of a coffee. It can accentuate its acidity, or wipe it out entirely. It can increase or decrease body, change extraction. It affects the way we roast and the way we brew.



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